5 Zombie Myths of Keywords

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5 Zombie Myths of Keywords

A Search Engine Optimisation Plan in Wagga Wagga is complicated, yes, but you are probably wondering what Zombies have to do with it. Well don’t worry, (your brains are safe) all I mean is that these are some myths which just don’t seem to die, they stick around and confuse people. So for your Search Engine Optimisation Plan, let’s put the record straight today. If you have had anything at all to do with SEO you would have discovered the idea of Keywords. However, across my time in Search Engine Optimisation Plan in Wagga Wagga I have found a number of myths about Keywords that just won’t die.

MYTH 1: In your Search Engine Optimisation Plan Keywords do not matter any more

There certainly is also the false idea that with each one of the changes that have actually been made, and the change in the direction of concept based searches, keywords don’t matter in 2015. This idea is misguided as keywords play a more important role than ever. It’s an advancing market that is often changing and building so you have to stay on top of the latest changes if you really want to succeed. In spite of what occurs, keywords will always be at the core of SEO.

MYTH 2: In your Search Engine Optimisation Plan Keywords should be densely packed.

The idea that the more regularly a keyword is used will convert into more success is an out-of-date idea. There is no formula associating with the density and consistent rate of keywords closely packed together. The aim you should consider is to have your specific phrases repeated throughout so that you can maximise their frequency while balancing well-flowing content that evokes a more natural feel and readability.

MYTH 3: In your Search Engine Optimisation Plan, you optimise only one keyword at a time.

Optimising just one keyword each time was the method circa 2005 and since all of the updates no longer can be applied to the market in 2015. If you only focus on the one keyword, then you will find that you have missed a number of opportunities. By branching out your keyword analysis you can include the broad elements while concentrating your energy on the long-tail terms and the newer focus on conceptual keywords.

MYTH 4: In your Search Engine Optimisation Plan, Keywords should dominate domain names.

The days of domain names being a long string on nonsensical keywords are thankfully at an end. The keyword rich domain names no longer have very much true worth to a domain’s visibility. This means that you should really focus not on the keywords in your domain name, but can instead start expanding and marketing your brand and focus on brand recognition.

MYTH 5: In your Search Engine Optimisation Plan it is acceptable to use ‘Keyword Stuffing’.

The overuse of key words in odd and abnormal ways is better called keyword stuffing. By now you should understand that this is not a practice that would be still supported in the 2015 environment. You should stay clear of alienating your readers and concentrate on the subtle and rational way to weave keywords into your content while also creating excellent and distinct content.

As the CEO of Internet Marketing Experts, I know the struggles that many people have when starting off the SEO, most especially when it comes to understanding keywords and your Search Engine Optimisation Plan in Wagga Wagga. I myself ran a small company for a number of years and had to learn SEO from scratch and by a lot of trial and error. So keep in mind to start off strong and use the information that you know. Once you have built that foundation, learn as much as possible about SEO and be patient with the results. If you come to a stage when you are unsure, or want to set your business apart from the rest, then think about having a chat to an SEO professional.

call Internet Marketing Experts Wagga Wagga on 1300 595 013 or visit, www.internetmarketingexpertsWaggaWagga.com.au

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