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Top Advantages of PPC Advertising

There are an assortment of internet marketing strategies that can help websites in growing their traffic, conversion rates, and brand awareness. One of the best internet marketing tactics is Search Engine Optimisation (SEO), where the objective is to optimise your website for Search Engines, both on-page and off-page, to grow your organic search results listings. […]

This Is Why Your Content Marketing Isn’t Working (And How To Fix It!)

In today’s aggressive environment of online marketing, there’s no doubt that content is king. Content is everywhere you look and folks love consuming it! It should come as no surprise that content is at the centre of most marketing methodologies, with approximately 94% of small companies concentrating their efforts on content marketing. Having said this, […]

SEO Tactics To Forget About in 2018

In today’s competitive marketplace of digitalisation and globalisation, it’s critical for businesses to take advantage of online strategies and techniques that strengthen their visibility to customers that are proactively trying to finding their services or products. Search Engines are undeniably the most influential programs that will affect your online visibility, and hence your website traffic, […]